Increase Your Marketing Productivity in 2020 Using Buyer Personas

Increase Your Marketing Productivity in 2020 Using Buyer Personas Do you really know who your customers are? Do you know why they purchase your product/service? Do you know how to reach new clients outside of your customer base? If your answers to the questions above aren’t a confident yes, your next smart step is buyer […]

How to Generate Leads and Make Sales Using Email Marketing

How to Generate Leads and Make Sales Using Email Marketing With so many new marketing trends and strategies becoming available, it can be easy to overlook the effectiveness of traditional marketing approaches like email. Email marketing is generally less expensive than other approaches and delivers a high ROI per pound spent. Email marketing is adaptable […]