“Content builds relationships. Relationships are built on trust. Trust drives revenue.”
– Andrew Davis
Small Business Tips + Insights
The Marketing Blog
The Deearo Marketing Blog is full of small business tips, insights and guidance. From branding and website design, to social media management and advertising, we’ve got your marketing, design and strategy questions covered.
Social Media: Why do I need to use it to promote my business? Plenty of businesses come to us genuinely confused about why their website isn’t generating enough web traffic. Another common question we get asked is ‘just how important is it for our business to be on social media?’
Just like you, we at Deearo Marketing are all looking forward to getting out of lockdown and back to normal, but as the lockdown continues, we expect that a lot of people will still be working from home where they can as per the government guidance. Even with the possibility of non-essential services opening up soon and restrictions easing in the next few weeks, we’re not holding our breath that we’ll suddenly be encouraged to mass back in the office for Monday morning meetings.
At Deearo Marketing, we love to share with you some of the tricks of our trade and technical vocab. Today, we bring you the term ‘brand transparency’ to broaden your marketing horizons. What’s more, we want to tell you why you should care what brand transparency is and how it applies to your business.
There’s a common misconception amongst business owners that marketing is the same as it’s always been and that if your marketing worked for you in decades past, that you don’t need to do anything differently now. We’re not so sure. Actually, we are sure. We’re sure that’s not the case. Let us explain.
What on earth is an SEO optimised blog? Great question. We’re so glad you asked. Firstly, you could be forgiven for thinking of blogs as an online platform for whining, winging youths who want an outlet for their angst and an airing platform for their problems. That’s because that sort of is how blogs started.
5 Skills to Master and take Your Small Business to The Next Level in 2021 We know this year has been tough on businesses, especially small businesses, but we at Deearo Marketing want to help. We all know that January is prime reinvention time. People use New Year’s to reflect on their
Christmas: the time for festive cheer, cheese and beer…No? Just us, then. Seriously though, people are much more accepting of cliched marketing techniques at this time of year than at any other.
Is trying to get to grips with the online marketing and social media side of your business taking up all your time and energy? If so, then outsourcing your marketing could be for you!